NxTV Rolls Out High Definition Set Top Box HD VOD Now Available at L.A.'s Hyatt Regency Century Plaza Hotel
Los Angeles, March 6, 2007 - NxTV, Inc., the leading provider of digital in-room
entertainment, voice and data solutions for luxury hotels worldwide, announced that it is now
delivering high-definition (HD) digital video on demand services to its hotel customers. The first
installation of NxTV HD set top boxes is the Hyatt Regency Century Plaza in Los Angeles.
The NxTV HD set top box gives hotel guests access to the latest Hollywood hit movies, on
demand, in stunning high definition. The NxTV system delivers a 100% digital HD stream from
the on-site video server to the guest room television, ensuring that there is no signal degradation
whatsoever. The result is absolutely consistent HD picture quality in every hotel room at all times.
The HD set top box also features the true "trick play" PVR functionality (rewind, fast-forward, pause
and save) that NxTV has always offered, and its embedded Firefox web browser provides an
unparalleled TV Internet experience.
"Guests at the luxury hotels that NxTV serves expect the latest technology to be available in their rooms," said Russell P. Reeder, President and COO of NxTV. "Our digital system has always delivered excellent picture quality, so providing HD programming is the perfect addition to NxTV's suite of digital services. Staying on the cutting edge of technology allows us provide the ultimate in-room entertainment experience, which helps our customers differentiate their properties and build brand loyalty with their guests."
The NxTV HD set top box features HDMI output with HDCP encryption, delivering high definition
content securely to HD displays. With the integration of the Verimatrix VCAS system, the box
can use a public key infrastructure and data encryption technology to provide additional content
protection.
The box also boasts a hardware video decoder supporting the MPEG1, 2 and 4 formats.
Like its standard definition predecessor, the HD set top box has a small form factor, so it is
easy to install out-of-sight in the guest room. It also features a serial control interface
compatible with most commercial hospitality display models, enabling seamless integration of
TV functions like channel and input changing, and volume control.
NxTV has HD content deals in place with several major Hollywood studios, including MGM,
Paramount and DreamWorks, as well as with independent studios like Lionsgate and HDNet/Magnolia
Pictures. Some of the recent hit movies that will be available in high definition to guests at
the Hyatt Regency Century Plaza include Casino Royale, Dreamgirls and Apocalypto. NxTV will
continue to leverage its relationships with the leading content providers to offer hotel guests
the widest possible range of HD programming on demand, from movies to TV series to music videos
and concerts.
Within the next few years, NxTV expects that it will provide HD services to all of its
customers as high definition displays increasingly become the norm throughout the hospitality
industry.
About NxTV, Inc.
NxTV, Inc., based in Los Angeles, California, leads the global hospitality industry in the delivery of IP-based, 100% digital in-room entertainment solutions that allow hotel owners to take full advantage of new technology today and in the future, and offer guests the ultimate on-screen entertainment experience. NxTV's system runs over the hotel's existing converged IP network, which enables the property to communicate with a wide variety of in-room technologies without the cost, effort and risk of installing and maintaining separate networks for each hotel application.
Incorporated in 1997, NxTV has the largest installed base of 100% secure IP digital in-room entertainment systems in the hospitality industry. The NxTV System delivers the triple play of digital IP-based in-room entertainment services including High Definition Video On Demand (HD VOD) and HD IPTV Free to Guest content, wired and wireless high-speed Internet access, and a customizable guest interface. Clients consist of the world's most prestigious hotel brands, including Four Seasons, Peninsula, Raffles, W Hotels, St. Regis, MGM Grand, Le Meridien and Hyatt. NxTV, Inc. has offices and customers in the Americas, Caribbean, Europe and Asia.